NRF Retail's Big Show 2026

• Retail Technology
• Ecommerce

Organized by National Retail Federation.

1. Sunday, January 11

   • NRF Leadership Breakfast

     Breakfast · 7:30am to 9:30am · New YorkInvite only

   • Expo Happy Hour - Sunday

     Happy hour · Time to be announced · Jacob K. Javits Convention Center

   • Cocktails, Customs & Magic at Marine Layer's Patch Bar in Nolita

     Activation · 2:00pm to 4:00pm · Marine Layer Patch BarInvite only

   • RETHINK Retail Happy Hour

     Happy hour · 3:30pm to 4:30pm · NRF Level 1, Booth 2900

   • Closing Shift: Retail's NRF Happy Hour

     Happy hour · 4:00pm to 7:00pm · Agency of RecordInvite only

   • Driven: The Retail Leadership Experience Happy Hour

     Happy hour · 4:00pm to 8:00pm · Classic Car Club Of ManhattanInvite only

   • Irish Pub Happy Hour & Retail Trivia Quiz

     Happy hour · 4:30pm to 6:30pm · O'Toole's WayInvite only

   • NRF 2026 Happy Hour Where Retail & Commerce Media Leaders Connect

     Happy hour · 5:00pm to 7:00pm · Dear Irving on HudsonInvite only

   • Growth-Stage Ecommerce Operators Dinner

     Dinner · 6:00pm to 8:00pm · MidTown NYCInvite only

   • Blue Yonder Football Playoff Customer Watch Party

     Party · 6:00pm to 9:00pm · Bourbon & BranchInvite only

   • Agentic Commerce Happy Hour

     Happy hour · 6:30pm to 9:30pm · New YorkInvite only

   • Global Retail Leaders Dinner at BondST

     Dinner · 6:30pm to 9:30pm · BondST, Garden Room

2. Monday, January 12

   • AI & Avocados: Retail Leaders Breakfast at NRF

     Breakfast · 9:30am to 11:00am · Bluestone LaneInvite only

   • Expo Happy Hour - Monday

     Happy hour · Time to be announced · Jacob K. Javits Convention Center

   • NRF 2026 Happy Hour

     Happy hour · 4:30pm to 6:30pm · Peak Quin BarInvite only

   • Nedap & Chill

     Meetup · 5:00pm to 8:00pm · Castell Rooftop LoungeInvite only

   • Join us for a Retail Reset Happy Hour

     Happy hour · 5:00pm to 8:00pm · Zou Zou'sInvite only

   • Cybersecurity Networking Happy Hour

     Happy hour · 6:00pm to 9:00pm · New YorkInvite only

   • NRF '26 NYC: Retail Technology Executive Dinner

     Dinner · 6:00pm to 9:00pm · New YorkInvite only

   • Algolia & Shopify Roaring Retail Affair

     Party · 7:00pm to 11:00pm · The Campbell Bar Grand Central TerminalInvite only

3. Tuesday, January 13

   • NRF Networking Breakfast

     Breakfast · 8:30am to 10:30am · New YorkInvite only

   • Cybersecurity Leader Networking Dinner

     Dinner · 6:00pm to 9:00pm · New YorkInvite only

   • Global Retail Leaders Dinner at Electric Lemon

     Dinner · 7:00pm to 9:00pm · Electric Lemon

Check the official registration page for current ticket prices.

Check current prices with the organizer

• NRF Retail's Big Show 2027 · Jan 10 to Jan 12, 2027

• Rethink Retail @RETHINK_Retail

  Oct 1, 2026

  Excited to announce Mark Williamson, AVP of Retail Media at Costco Wholesale, is joining Commerce Media Saturday! Having built three retail media programs from the ground up, Mark brings a rare view on the industry's evolution. He’ll join leaders to tackle AI in product https://

  View post

• Bordes @entrylevelvp

  Aug 2, 2026

  The fastest growing customer base in retail isn’t human. AI agents are transacting at scale and smart merchants are already adapting. @NRFnews @NRFBigShow it’s time Retail’s Big Show hosts a session on the agentic economy. Would love to collaborate and make it happen. https://t.c

  View post

• Feb 2 to Feb 4, 2027
  Shoptalk Luxe

  Abu Dhabi, United Arab Emirates

  Conference
• Feb 7 to Feb 9, 2027
  COTERIE New York

  Javits Center · New York, United States

  Trade show
• Feb 22 to Feb 25, 2027
  eTail Palm Springs

  JW Marriott Desert Springs Resort · Palm Desert, CA

  Conference
• Mar 2 to Mar 3, 2027
  Prosper Show

  Wynn Las Vegas · Las Vegas, NV

  Conference
• Mar 22 to Mar 24, 2027
  Shoptalk Spring

  Mandalay Bay · Las Vegas, NV

  Conference1 side event
• Apr 21 to Apr 22, 2027
  Retail Technology Show

  ExCeL London · London, United Kingdom

  Trade show

• Shoptalk Fall 2026, Nashville22 side events
• Groceryshop 2026, Las Vegas6 side events
• Shoptalk Spring 2026, Las Vegas4 side events
• Shoptalk Spring 2027, Las Vegas1 side events
• NRF Retail's Big Show 2027, New York6 side events
• NRF Retail's Big Show 2026, New York23 side events
• Natural Products Expo West 2026, Anaheim8 side events

1. [1]https://nrfbigshow.nrf.com/attend/event-recap · retrieved Oct 18, 2026

Details change. Confirm on the official site.